Build a Stronger Fitness Business

With powerful technology, tools + coaching proven to take your gym to a new level.

Lead Generation

Improved Systems

Daily Accountability


Take Control Over Your Business

Many gym owners struggle to maintain the momentum needed to grow their business. 

At Box 2 Business, we equip you with automation tools and systems to achieve sustainable growth. 

We’ve helped dozens of CrossFit boxes, personal trainers and boutique fitness studios automate recurring and tedious processes so they have more time for their clients and themselves.

Stop Struggling to Build a Profitable, Thriving Gym

We’ve been right where you are: working non-stop to grow your fitness business but just not seeing the results and the profits you should. It’s frustrating and exhausting. 

The answer isn’t just more leads. It’s not just getting more members in the door. 

You need the systems in place to handle new leads. 

You need the tools to retain members. 

You need to automate the recurring tasks. 

There’s a better way. Get tools, templates and coaching to put your gym on the fast track to growth.

go from stagnant to successful

From Grind to Growth: How It Works

In our 21-Day Intensive, you receive access to tried and true strategies and tools. Plus you’ll be connected to like-minded business owners on group coaching calls. Our training’s have helped dozens of gyms get a handle on their workflows, marketing and sales.

Establish a monthly plan and goals


Create standard operating procedures

Become a better leader

Access the team building toolbox

Build a sales pipeline

Develop your coaching staff

Increase leads with better marketing technology

Set a workflow to manage inquiries

Learn proven client retention strategies

Improve the new member experience

Smart Systems To Keep Your Gym Moving Forward

Complete the 21-Day Intensive and then choose from one of three packages for ongoing training, coaching and accountability.



Gym owners who just want a little support as they work through the program themselves get access to trainings and group calls. They can set up their systems using templates and tools while connecting with a community of other gym owners.



If you want more hands-on support and guidance, this package is for you. Receive trainings and group calls plus one-on-one coaching and technical assistance as you set up your automations. You’ll also receive guidance on Facebook ad campaigns.



For busy gym owners eager to delegate, we can handle the heavy lifting. In addition to the trainings and coaching, we’ll set up your website, email campaigns and Facebook ad campaigns. Plus, you’ll get monthly tech assistance.


Gym Owners Just Like You Have Gone from Struggling to Strong

We’re more than business coaching. We’ve helped gym owners across Australia and New Zealand harness the power of technology to automate their systems. With these tools in place, they were able to generate more leads, streamline their processes and grow their fitness business.

Watch this video to hear how struggling gym owners turned a corner. They increased their profits  and  found freedom in their business.

Build the Fitness Business You’ve Always Wanted

Here’s How It Works

  1. Apply for the 21-day coaching intensive
    This is your chance to get focused on how to improve the back-end of your business and set yourself up for growth. 


  1. Commit to the work of building your business
    Once you’re accepted to the program, you’ll be part of a small group of gym owners who receive templates, tools and daily accountability. 


  1. Take your gym from stagnant to successful
    With the right systems in place, you can increase leads, boost your profits and discover freedom in your business.


Turn Your Members into Walking Billboards for Your Gym

Download your free guide for immediate access to: 


  • The exact systems we help our clients implement so they can grow and scale their business. 
  • The tools our clients use to help them leverage their time, money and keep their clients happy.
  • How we systemise, automate and optimise the 4 pillars of running a gym: operations, marketing, sales, retention. 

Gym Growth Starts Now

Stop struggling to grow your gym by yourself. Just as your clients look to you for coaching, motivation and accountability, you need a coach to help you build your business.

Together, we'll create the tools, technology and processes so you spend less time on tedious tasks and more time on the work you love.

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